This article applies to selling in: India

Amazon Business Advisory Program Fee Schedule

Amazon Business Advisory Program (ABA) has a simple and transparent fee structure for sellers with no hidden charges. Please find below the details of the participation fee.

ABA fees

The Minimum Term for participating in the Program is 3 months.

Fee rates are based on your Sales Proceeds for 30 days preceding the date on which you agree to the Program Addendum.

  • If your Sales Proceeds are less than INR 15 lakhs in 30 days preceding your agreeing to the Addendum, the Participation Fee will be calculated as follows - Monthly Fee: INR 10,000 + 0.8% of the Sales Proceeds during the month (GST additional).

    The fixed component of INR 10,000 for the entire Minimum Term is payable upfront. This amount is to be paid within 7 days of agreeing to the Addendum.

    If the Addendum is renewed on a month-on-month basis or for a few months together, the fixed fee component for the entirety of such duration will be payable upfront.

    The balance component will be deducted from the Sales Proceeds along with other components identified in the Selling on Amazon Service Terms.

  • If your Sales Proceeds are greater than INR 15 lakhs in 30 days preceding your agreeing to the Addendum, the Participation Fee will be calculated as follows -

    Monthly Fee: INR 25,000 (GST additional)

    This amount for the entire Minimum Term is payable upfront. This amount is to be paid within 7 days of agreeing to the Addendum.

    If the Addendum is renewed on a month-on-month basis or for a few months, this amount for the entirety of such duration will be payable upfront.

Examples of ABA fee calculations

Example 1

Sales Proceeds: < INR 15 lakhs

Product: Laptops

Monthly Revenue: INR 4 lakhs

ABA fixed fee (per month): INR 10000 + GST (18%) – Collected upfront for 3 months

Referral Fee Components Value (INR)
Category Referral Fee (5%) 20000 + GST (18%)
ABA variable fee (.8%) 3200 + GST (18%)
Total referral fee (Inclusive GST) 23600 + 3776 = 27376

Example 2

Sales Proceeds:> INR 15 lakhs

Product: Laptops

Revenue: INR 20 lakhs

ABA fee (per month): INR 25000 + GST (18%) = INR 29500 – Collected upfront for 3 months

Referral Fee Components Value (INR)

Category Referral Fee (5%)

100000 + GST (18%)

Total Referral Fee (Inclusive GST) 118000
Sign in to use the tool and get personalized help (desktop browser required). Sign in


Reach Hundreds of Millions of Customers

Start Selling On Amazon


© 1999-2021, Amazon.com, Inc. or its affiliates