Sponsored Products eligibility requirements
To participate in Sponsored Products, you must meet certain eligibility requirements.
Account requirements
- Professional seller or vendor
- Active account in good standing with Amazon
- The ability to ship to the country you are advertising for
- Valid payment method
- You must have product listings that are eligible for the Buy Box in one or more of the available categories (see the table below)
Product requirements
- Adult, used, or refurbished products are not eligible
- Products that do not comply with retail policies are not eligible
- Suppressed listings where the listing is either missing important information or contains incorrect information are not eligible
- Where a product has multiple variations (parent-child relationship), only the variation (child product) is eligible for advertising
Sponsored Products is available for the following Amazon search categories:
|
Apparel Appliances Arts, Crafts & Sewing Automotive Parts & Accessories Baby Batteries Beauty Camera |
Cell Phones & Accessories Clothing & Accessories Collectible Coins Computers Electronics Entertainment Collectibles Fine Art Furniture |
Grocery & Gourmet Food Handmade Health & Personal Care Home & Kitchen Industrial & Scientific Luggage Movies & TV |
Music Musical Instruments Office Products Outdoors Patio, Lawn & Garden Pet Supplies Shoes |
Software Sports Sports Collectibles Tools & Home Improvement Toys & Games Video Games Watches Wine |
If you've created a Sponsored Products campaign and want to know why your ad isn't running, review the Ad status.
