Create a new product listing
If you are unable to locate your product using the Add a Product tool, you can Create a new product listingon Amazon. Before creating a new listing on Amazon, ensure that you have the following information available:
|Information to provide||Description|
Most products have a unique identification code, such as a UPC, EAN, JAN, or ISBN. It ensures accurate information on the product detail page.
|Offer details||Offer details include, for example, the product’s condition, price, quantity, and shipping options. You can update your offer information at any time.|
|Product details||Product details include attributes like product name (title), brand, category, description, and images. These details give buyers a clear view of the product being offered and can be used to highlight special features. Mandatory attributes are subject to change depending on the category you are listing your products in.|
|Keywords and search terms||Strong keywords can help make your products easier for buyers to find. To learn more, see Using search terms effectively.|
To create a new product listing on Amazon:
The information you provide typically publishes on Amazon within 15 minutes, and then your offer is visible to customers through search and browse. After you add new products or listings, confirm if you can find your products by searching or browsing for them. If you cannot find your products, see Using search terms effectively and How do I find my products on the Amazon website .
You can use the below self-service tool to troubleshoot issues with adding a product:
Whether you are matching to an existing product listing or creating a new one, you have the option to reach more Customers by making your listing available across multiple Amazon marketplaces during the listing process. Provide additional attributes such as price for each additional marketplace in the offer tab to create listings in those marketplaces in addition to the marketplace you have selected in the Seller Central header. Prices should be provided in the local marketplace currency, which is denoted in the price field. If a detail page doesn’t yet exist in those marketplaces, Amazon will attempt to automatically translate and create a page on your behalf. This process can take up to 48 hours to complete, and you will be able to suggest content changes in local language after completion.
Available marketplaces are determined by where you are registered, and for marketplaces outside of regions like Europe or North America, by your linked accounts. To find out more about listing policies for each marketplace, go to Amazon’s Category, Product and Content Restrictions.