This article applies to selling in: India

Wishlist Program

What is Wishlist program?

Amazon is constantly looking for ways to help its Sellers be more successful and bring them closer to customer by meeting the faster delivery promise. To achieve this, Amazon has introduced Wishlist Program to incentivize the Sellers through Seller Reward Program on inbounding of certain high customer demand selection into Amazon Fulfilment Centres (FCs).

This help page describes in detail about the Wishlist Program, which is a program launched for Sellers to meet customer expectations on delivery promise. Amazon is offering Seller Rewards for every unit sold from the attached list of products through Amazon Fulfilment Centres (FBA channel) during the promotion period. The performance will be evaluated by end of month during the offer period and reward points will be credited to your SRP account by 15th of subsequent month. Please see details below for the promotion amount to be awarded:

SRP rewards to be credited
Item pricing including Shipping Charges (INR) All categories Select categories*
0-250 23 12
251-500 15 10
*Books, Music, Pet Products, Beauty (excluding Fragrance), Health and Personal Care (excluding Nutrition and Body Support), Grocery and Gourmet, Apparel-Innerwear and Apparel Accessories, Craft Materials, Automotive (excluding Accessories, Helmets, Lubricants, Parts, Tools, Vehicle Care and Tires), Cases Covers Skins and Screen Guards, Cables-Electronics PC and Wireless, Selfie Sticks, Office Products, Lawn & Garden- Chemical Pest Control

Download the list of products identified as part of Wishlist using the following links:

  • Click here for PDF version.
  • Click here for Excel version.

Subsequent to the last date of the promotion and unless otherwise specified by Amazon, the standard rates (as may be applicable then) will apply to the Seller in respect of products listed in attached list. Amazon may at any time in its sole discretion and without liability, modify or withdraw the promotion or modify the Wishlist by providing a notice to the Seller.

To subscribe this promotion, follow the steps below:


  1. Login to Amazon.in Seller Rewards using your Seller Central username and password.
  2. Click on the promotion Wishlist on the homepage.
  3. Click on Subscribe on the next page to participate.
Note: Participation in the offer is discretionary.
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