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    Sales Down? Check Business Reports and Take Action📊
    by Seller_khUF6HPR2AHxu
    Amazon replied

    Hello sellers!

    Are your sales dropping? Your Business Reports can help you find the problem and fix it. Here's a simple guide.

    🔎 Where to Find Business Reports

    Go to Reports > Business Reports in Seller Central

    Your reports update every hour with fresh data on sales performance, traffic patterns, and customer behavior.

    📉 Key Metrics to Check When Sales Decline

    1. Sales and Traffic Report

    Start here to get the big picture. This report shows:

    • Ordered Product Sales: Your total revenue—is the decline across all products or specific items?
    • Units Ordered: Are fewer customers buying, or are they buying less per order?
    • Sessions: How many customers are viewing your listings?
    • Conversion Rate: What percentage of viewers are actually purchasing?

    What to look for: If sessions are down but conversion rate is stable, you have a traffic problem. If sessions are steady but conversion is dropping, you have a listing or pricing issue.

    2. Detail Page Sales and Traffic by ASIN

    Check each product (ASIN) separately to see which one is driving the decline:

    • Page Views: Are customers finding your products?
    • Units Ordered per ASIN: Which products are underperforming?
    • Featured Offer Percentage: Are you losing the Featured Offer?

    Pro tip: Sort by sales volume to identify your top performers, then look for drops in their metrics.

    🤔 Common Problems and Solutions

    Traffic Issues

    • Symptom: Sessions and page views are down
    • Possible causes: Lost organic search ranking, reduced advertising spend, seasonal trends
    • Where to check: Detail Page Sales and Traffic report, compare period-over-period

    Conversion Issues

    • Symptom: Traffic is steady but units ordered are down
    • Possible causes: Pricing not competitive, poor product images, negative reviews, out-of-stock items, COD (Cash on Delivery)
    • Where to check: Conversion rate in Sales and Traffic report, customer reviews, pricing health

    Inventory Problems

    • Symptom: Sudden sales drop on specific ASINs
    • Possible causes: Out of stock, suppressed listings, stranded inventory
    • Where to check: Inventory reports, listing quality dashboard

    Competition Changes

    • Symptom: Gradual sales decline with stable traffic
    • Possible causes: New competitors, competitors lowering prices, losing Featured Offer placement
    • Where to check: Featured Offer percentage, pricing health dashboard

    📋 Step-by-Step Analysis Process

    • Step 1: Open your Sales Dashboard and compare this month to last month. When did sales drop?
    • Step 2: Check if the problem is traffic (fewer viewers) or conversion (fewer buyers).
    • Step 3: Look at which products are affected most.
    • Step 4: Check your Featured Offer percentage. If it's dropped significantly, check your pricing and performance metrics.
    • Step 5: Review your Seller Performance metrics to check you're not facing account health issues that hurt visibility.
    • Step 6: Verify against external factors like seasonality, holidays, or market trends.

    💡 Taking Action Based on Your Findings

    Once you've identified the drivers, here are immediate actions you can take:

    • Low traffic? Increase advertising spend, optimize product titles and keywords, check search term performance
    • Low conversion? Review pricing strategy, improve product images and descriptions, address negative reviews
    • Lost Featured Offer placement? Adjust pricing, improve shipping times, ensure inventory availability
    • Inventory issues? Restock fast-moving items, fix stranded inventory, resolve listing errors

    📚 Need More Help?

    For more information:

    Have you used Business Reports to solve a sales problem? Please share your experience in the comments. Let's help each other!

    4 votes
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    Seller_g9lsMLq2zGVOu
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    🚨 EASY SHIP PICKUP SYSTEM COMPLETELY BROKEN – NO ACTION EVEN AFTER MISS PICKUP FORM 🚨
    by Seller_g9lsMLq2zGVOu
    Amazon replied

    ❌ Miss Pickup Form bharne ke baad bhi ZERO ACTION

    Main clearly batana chahta hoon:

    📄 Missed Pickup Form daily fill ho raha hai

    ❌ Uske baad bhi koi pickup arrange nahi hota

    ❌ Koi follow-up nahi, koi resolution nahi

    ❌ Orders daily auto-cancel ho rahe hain

    Iska matlab yeh hai ki Miss Pickup Form sirf naam ka form hai, ground reality me koi action nahi hota.

    📞 Pickup Agent Contact Number – COMPLETELY USELESS

    Seller Panel me jo pickup person ka number diya jaata hai:

    ❌ Kabhi pick nahi hota

    ❌ Ring jaata rehta hai / switched off

    ❌ No response, no callback

    Toh phir yeh number dene ka kya point hai?

    Seller ko sirf blame karne ke liye?

    ⏳ PROBLEM FROM DAY ONE – SINCE ACCOUNT CREATION

    ⚠️ Yeh issue recent nahi hai

    ⚠️ Account banne ke din se Easy Ship pickup ka same problem aa raha hai

    ⚠️ Ab situation yeh ho gayi hai:

    Daily order cancel

    SLA destroyed

    Account health risk

    Business stop hone ki situation

    Aur phir bhi Seller Support koi real help nahi kar raha.

    🗣 SELLER SUPPORT – NO REAL SUPPORT

    Seller Support se milne wale replies:

    “Wait karein”

    “Reschedule pickup”

    “Form bhar diya gaya hai”

    “Internal team dekhegi”

    📌 Result:

    ❌ No pickup

    ❌ No fix

    ❌ No accountability

    Yeh support nahi hai — time waste hai.

    ❓ STRAIGHT QUESTIONS TO AMAZON (ANSWER REQUIRED)

    1️⃣ Agar pickup agent aata hi nahi, to seller ko miss pickup kyu mark kiya jaata hai?

    2️⃣ Miss Pickup Form ka actual purpose kya hai agar koi action nahi hota?

    3️⃣ Seller Panel me diya gaya pickup number kaam kyu nahi karta?

    4️⃣ New seller ke account me hi yeh issue hai — onboarding failure kyu?

    5️⃣ Is situation me seller business kaise chalaye?

    🚨 CLEAR DEMAND (IMMEDIATE ACTION REQUIRED)

    Amazon se clearly demand hai:

    ✔ Pickup accountability Amazon ke naam ho

    ✔ Seller ke orders cancel hona immediately stop ho

    ✔ Seller metrics & account health protect ki jaaye

    ✔ Pickup partner mapping & phone number verify ho

    ✔ Seller ko alternative logistics option diya jaaye

    🔥 FINAL STATEMENT

    Seller ready hai.

    Product packed hai.

    Pickup scheduled hai.

    Phir bhi pickup nahi hota, seller punish hota hai.

    Yeh Amazon Easy Ship ka complete operational failure hai — seller failure nahi.

    ⚠️ **I am seriously requesting senior Amazon team intervention.

    This issue is destroying seller business from day one.**

    78 votes
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    Seller_qFmQLZX2oVtNz
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    I am facing repeated Easy Ship Pickup Misses
    by Seller_qFmQLZX2oVtNz
    Amazon replied

    I am facing repeated Easy Ship Pickup Misses. This is leading to Order Cancellations. It has been 4 days in continuity & twice I have raised a complaint too but no corrective actions have been taken, despite filling up the Easy Ship PickUp miss form. The Orders are being cancelled & Cancellation fee is being charged by Amazon, however these cancellations are not due to Seller but due to Amazon as Easy Ship Pickups are not being done. I have been facing this issue & following up on this issue for the entire week now. This is not only impacting business but also leading to unnecessary cancellation charges being levied by Amazon due to order cancellation. Can someone from Amazon really help in this regard?

    6 votes
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    ⚠️ ATS Return Fraud – Return Marked Delivered at 8:30 PM but Never Received
    by Seller_4Yjf2JzFvkNis
    Amazon replied

    Hello Amazon Seller Support Team,

    I am starting this discussion to highlight a serious and repeated issue with Amazon Transportation Services (ATS) related to return deliveries.

    One of my return parcels was marked as “Delivered” at around 8:30 PM, but the parcel was never handed over to me and never reached my location.

    When the regular pickup agent visited my place, I clearly informed him to pick up 2 return parcels, because those returns were never delivered to me in the first place. However, I am not sure what was done internally, but both returns were later marked as delivered using the SAME OTP, even though I never received them physically.

    This is not the first incident. There have been multiple cases of ATS falsely marking return parcels as delivered, resulting in losses for sellers. Unfortunately, Amazon seems unable to control or take strict action against its own logistics partner, while sellers are forced to follow very strict policies.

    Amazon has numerous rules and penalties for sellers, but when fraud is happening through Amazon’s own agency, sellers are left without proper protection or accountability.

    This situation is extremely disappointing and raises serious concerns about seller safety, transparency, and fairness.

    Return Parcel Details:

    Order ID: 404-2699175-9389145

    Order ID: 404-4839781-0457149

    I request the Amazon team to investigate this issue urgently, take strict action against the involved ATS staff, and ensure sellers are not made to suffer due to internal delivery fraud.

    Such incidents damage seller trust and credibility.

    This is truly shameful if allowed to continue.

    Looking forward to a proper resolution.

    Thank you.

    52 votes
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    Seller_BWq9wcSRePbkc
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    No Pickup for Easy Ship Orders
    by Seller_BWq9wcSRePbkc
    Amazon replied

    Not Getting Any pickup for easy ship orders. Also no way to contact the pickup person. Contact pickup associate, flow gives generic error "Could not fetch phone numbers, please try again later.”. Must be some way to contact pickup associate or drop of order to amazon office.

    5 votes
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    Seller_xkwDczt8sPSmx
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    Stay Up-to-Date with Amazon Seller News: Your Hub for Essential Business Updates
    by Seller_xkwDczt8sPSmx

    As an Amazon seller, staying informed about policy changes, fee updates, and new program launches is crucial for your business success. Let's explore how Seller News can help you stay ahead of important changes and make informed decisions for your business.

    Where to Find Seller News

    Finding the latest updates on Seller News is simple:

    • On Desktop: Log into Seller Central and find Seller News within the Communications widget on the left side of your screen, or under the “Learn” dropdown within the main menu
    • On Mobile: Open your Amazon Seller App, tap the "Stay Informed" tab at the top of the screen

    What Updates Can You Expect?

    Seller News articles provide comprehensive coverage across key business areas, including:

    • Account Health and Performance
    • Listing Creation and Management
    • Fee and Policy Changes
    • Key Program and Fulfillment Updates
    • Growth Opportunities

    Why Seller News Matters for Your Business

    Here's why you should make checking Seller News part of your daily routine:

    1. Stay compliant and plan ahead: get timely updates about policy changes that affect your business

    2. Grow your business: discover new tools and opportunities to expand your Amazon business

    3. Save time: access all critical updates in one centralized location instead of searching multiple sources

    Pro Tips for Using Seller News Effectively

    • Check Seller News daily for time-sensitive updates
    • Use the category filters to focus on updates most relevant to your business
    • Bookmark important announcements for future reference

    Have Questions About a News Update?

    If you need clarification about any announcement in Seller News, you can:

    • Post your question in the Seller Forums
    • Check the relevant help pages linked within news articles
    • Contact Seller Support for specific guidance

    Ready to check the latest updates that could impact your business? Visit Seller News today.

    What strategies do you use to stay up-to-date with Amazon updates? Share your tips in the comments below!

    9 votes
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    Share Your Great Republic Day Sale Experience! 💬
    by Seller_xkwDczt8sPSmx
    Amazon replied

    Hello sellers! 🙏

    The Great Republic Day Sale has wrapped up, and we'd love to hear how it went for you! This is one of India's biggest shopping events, and your experiences help our entire seller community learn and grow together.

    Share Your Story

    We want to hear from you:

    • Did you participate in the Great Republic Day Sale this year?
    • What successes did you celebrate during the sale period?
    • What challenges did you face, and how did you handle them?
    • Which products performed better than expected?

    Quick Post-Sale Tips 💡

    Now that the sale has ended, here are some actions to consider:

    📊Review your performance data - Check your sales reports to understand what worked well and identify opportunities for improvement

    📦 Manage your inventory - Restock popular items and adjust inventory levels based on actual demand you saw during the sale

    ⭐Follow up on customer feedback - Review any customer questions or feedback from the sale period to improve your listings and service

    💬 Respond to pending messages- Catch up on any customer inquiries that came in during the busy sale period

    Looking Ahead

    The insights you gained from this sale can help you prepare for upcoming shopping events throughout the year. Understanding what resonated with customers during Republic Day Sale will strengthen your strategy for future campaigns.

    We'd love to hear your experience! Whether you had record-breaking sales, learned valuable lessons, or faced unexpected challenges - your story matters. Share your Great Republic Day Sale journey in the comments below and let's learn from each other! 🚀

    What was your biggest takeaway from this year's Great Republic Day Sale?

    5 votes
    1 vote
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    Seller_khUF6HPR2AHxu
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    Sales Down? Check Business Reports and Take Action📊
    by Seller_khUF6HPR2AHxu
    Amazon replied

    Hello sellers!

    Are your sales dropping? Your Business Reports can help you find the problem and fix it. Here's a simple guide.

    🔎 Where to Find Business Reports

    Go to Reports > Business Reports in Seller Central

    Your reports update every hour with fresh data on sales performance, traffic patterns, and customer behavior.

    📉 Key Metrics to Check When Sales Decline

    1. Sales and Traffic Report

    Start here to get the big picture. This report shows:

    • Ordered Product Sales: Your total revenue—is the decline across all products or specific items?
    • Units Ordered: Are fewer customers buying, or are they buying less per order?
    • Sessions: How many customers are viewing your listings?
    • Conversion Rate: What percentage of viewers are actually purchasing?

    What to look for: If sessions are down but conversion rate is stable, you have a traffic problem. If sessions are steady but conversion is dropping, you have a listing or pricing issue.

    2. Detail Page Sales and Traffic by ASIN

    Check each product (ASIN) separately to see which one is driving the decline:

    • Page Views: Are customers finding your products?
    • Units Ordered per ASIN: Which products are underperforming?
    • Featured Offer Percentage: Are you losing the Featured Offer?

    Pro tip: Sort by sales volume to identify your top performers, then look for drops in their metrics.

    🤔 Common Problems and Solutions

    Traffic Issues

    • Symptom: Sessions and page views are down
    • Possible causes: Lost organic search ranking, reduced advertising spend, seasonal trends
    • Where to check: Detail Page Sales and Traffic report, compare period-over-period

    Conversion Issues

    • Symptom: Traffic is steady but units ordered are down
    • Possible causes: Pricing not competitive, poor product images, negative reviews, out-of-stock items, COD (Cash on Delivery)
    • Where to check: Conversion rate in Sales and Traffic report, customer reviews, pricing health

    Inventory Problems

    • Symptom: Sudden sales drop on specific ASINs
    • Possible causes: Out of stock, suppressed listings, stranded inventory
    • Where to check: Inventory reports, listing quality dashboard

    Competition Changes

    • Symptom: Gradual sales decline with stable traffic
    • Possible causes: New competitors, competitors lowering prices, losing Featured Offer placement
    • Where to check: Featured Offer percentage, pricing health dashboard

    📋 Step-by-Step Analysis Process

    • Step 1: Open your Sales Dashboard and compare this month to last month. When did sales drop?
    • Step 2: Check if the problem is traffic (fewer viewers) or conversion (fewer buyers).
    • Step 3: Look at which products are affected most.
    • Step 4: Check your Featured Offer percentage. If it's dropped significantly, check your pricing and performance metrics.
    • Step 5: Review your Seller Performance metrics to check you're not facing account health issues that hurt visibility.
    • Step 6: Verify against external factors like seasonality, holidays, or market trends.

    💡 Taking Action Based on Your Findings

    Once you've identified the drivers, here are immediate actions you can take:

    • Low traffic? Increase advertising spend, optimize product titles and keywords, check search term performance
    • Low conversion? Review pricing strategy, improve product images and descriptions, address negative reviews
    • Lost Featured Offer placement? Adjust pricing, improve shipping times, ensure inventory availability
    • Inventory issues? Restock fast-moving items, fix stranded inventory, resolve listing errors

    📚 Need More Help?

    For more information:

    Have you used Business Reports to solve a sales problem? Please share your experience in the comments. Let's help each other!

    4 votes
    1 vote
    623 views
    2 replies
    Latest activity