Stuck in a Loop - Selling Role Assignment Despite Having Letter of Authorization (Case ID: 15807623191)
Hello fellow sellers,
I’m facing a frustrating issue with Amazon regarding the assignment of a selling role, and I’m hoping someone here might have a solution or has experienced something similar.
I have Letters of Authorization from two brands, explicitly permitting me to sell their products on Amazon. However, when I try to list the products, I’m restricted. When I apply to sell and request approval, it redirects me to an error page stating, "Your account does not qualify," with no option to upload the Letter of Authorization or invoices as proof.
I opened a case with Amazon support (Case ID: 15807623191), but the response I keep getting is that the brand owner or representative must assign a selling role to my account. The problem is, when I talk to the brands, they tell me that assigning selling roles is not something they do. They have never had to do this for any other seller, and usually, the Letter of Authorization is all that’s needed. The brands themselves seem completely unaware of this process.
I typically receive the same response from Amazon support. I have repeatedly requested that this be escalated to the senior management team in the hope that someone at that level will look into the issue and provide a resolution or at least an alternative solution.
This issue is seriously hurting my business, as I’ve invested a lot of time and effort in getting approval from these brands, only to hit a wall at this stage. I’m now unable to stock my inventory with these brand products, despite having all the necessary authorizations.
Has anyone else faced this issue? Is there a way around this, or any advice on how to get Amazon to accept the Letter of Authorization without the selling role assignment? I would greatly appreciate any guidance or solutions that could help resolve this matter.
Thanks in advance for your help!
Best regards,
Bilal
Stuck in a Loop - Selling Role Assignment Despite Having Letter of Authorization (Case ID: 15807623191)
Hello fellow sellers,
I’m facing a frustrating issue with Amazon regarding the assignment of a selling role, and I’m hoping someone here might have a solution or has experienced something similar.
I have Letters of Authorization from two brands, explicitly permitting me to sell their products on Amazon. However, when I try to list the products, I’m restricted. When I apply to sell and request approval, it redirects me to an error page stating, "Your account does not qualify," with no option to upload the Letter of Authorization or invoices as proof.
I opened a case with Amazon support (Case ID: 15807623191), but the response I keep getting is that the brand owner or representative must assign a selling role to my account. The problem is, when I talk to the brands, they tell me that assigning selling roles is not something they do. They have never had to do this for any other seller, and usually, the Letter of Authorization is all that’s needed. The brands themselves seem completely unaware of this process.
I typically receive the same response from Amazon support. I have repeatedly requested that this be escalated to the senior management team in the hope that someone at that level will look into the issue and provide a resolution or at least an alternative solution.
This issue is seriously hurting my business, as I’ve invested a lot of time and effort in getting approval from these brands, only to hit a wall at this stage. I’m now unable to stock my inventory with these brand products, despite having all the necessary authorizations.
Has anyone else faced this issue? Is there a way around this, or any advice on how to get Amazon to accept the Letter of Authorization without the selling role assignment? I would greatly appreciate any guidance or solutions that could help resolve this matter.
Thanks in advance for your help!
Best regards,
Bilal
11 replies
Seller_kIukTwdhvntAp
Is it POSSIBLE that the brand has sent Amazon a "whitelist" of approved sellers and did not have you on it?
More and more brands are providing such a "whitelist" of their approved sellers and if YOU are NOT on the list you will be stopped in your tracks and probably hit with an IP violation.
I had one of my brands stop me because they CHANGED the company they hired to screen sellers. The NEW screener did not recognize my Amazon store name because I do all my purchases under a different LLC. It took a couple weeks to get straightened out and no problems since then.
Seller_iobipI6xASRkh
Is it the category or the brand you are having issue with? You have to apply to sell in each category and that may be where the issue lies, not in the brand itself.
Seller_Qbd0RsfZFEZBY
It is somehting the Brand has to do, its pretty easy. THey just go inot the brand Amazon account and assign you a role as an authorized brand representitive.
Seller_aEzr9PjpfpuxN
I have seen this happen from time to time. there no clear answer why it is happening. When this happened to me I went around in circles opened cases nothing worked. Came back a month later and was able to list everything.
Amazon is so automated that there are tons of glitches all the time and even Amazon doesn't know why things don't work
Seller_gOEI26HVe3ja4
they are enrolled in brand registry somehow. You need to open a case with brand registry instead.
Manny_Amazon
Hello @Seller_0leXS4nsQLfaZ,
Thanks for posting regarding this issue. As @Seller_Qbd0RsfZFEZBYsuggested, this is something that the brand needs to do, to assign you a role in order to represent their brand. Have you tried checking with those brands to see if they can access their Brand Registry accounts and assign to you that role? As a reminder, these are the steps required to having the brand administrator assign you the Brand Representative role:
- Click Manage at the top of the page. Then select Manage Selling Accounts.
- Click Connect a selling account.
- Choose the type of selling account you want to assign, either Brand representative or Reseller.
- Select one of your accounts or Other account from the drop-down menu. If you select Other account, provide a merchant token for the seller you want to invite. Your seller can get their merchant token from their Seller Central account. Go to Settings and select Account info.
- Choose one of your registered brands from the drop-down list.
- Click Connect selling account.
You will receive an email with instructions to accept the invitation through Seller Central. After you accept, the selling role will show as active in the Connected tab on the Manage selling account page.
The above is referenced in the Manage selling roles and brand benefits page.
Regards,
- Manny
