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Seller_gAhPNiLrkfTcr
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🎯 Search Term Success: Simple Tricks
by Seller_gAhPNiLrkfTcr

Namaste Sellers!

Last week in this thread, we asked you to share your search term optimization tips. Today, we're excited to share some proven best practices with you.

Search terms are keywords that are used by search engines for matching between an ASIN and a query. Using the right search terms can help customers find your products when they’re searching for what to buy.

On the Amazon store, search terms mean terms that you enter into the Generic keyword field when you list or update an ASIN, which are indexed in the search engine for matching. Best practices for drafting and optimizing your search terms include:

  • Maintain the text length limit of search terms.
  • Make use of synonyms.
  • Use spelling variations, but don’t include common misspellings.
  • Include abbreviations.
  • Use all lowercase letters.
  • Avoid punctuation marks such as semicolons, colons, and dashes.
  • Separate words with spaces.
  • Avoid repetitions.
  • Avoid articles, prepositions, or other short words such as “a,” “an,” “and,” “by,” “for,” “of,” “the,” or “with.”
  • Use either singular or plural words.

To add search terms, follow these steps:

  • In the Inventory drop-down menu, select Manage All Inventory.
  • Click Edit next to the listed product.
  • Click the Product details tab and enter your keywords in the Generic keyword field.

For more information, read the Use search terms effectively page.

Which other search term tricks are working well for your listings?

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Seller_QG96Q6BjVJlbP
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NOT GETTING ORDERS WITHOUT RUNNING ADS
by Seller_QG96Q6BjVJlbP

As of now, we are not getting any orders until we run ads. We have Run ads almost Rs. 1100/- but get Order of only One product of Rs. 200/- Plus. And when in close the campaign & stops the running ads, we haven't received any order In whole month (30 Days). Amazon, please look into this as small scale seller couldn't survive due these kind of policies.

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Seller_kkvFRYIHWgjSQ
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I sold almost 100 units in last 30 days. I want to scale it to 300 units. Who can help me scale this via Amazon ads, promotions, coupons etc. Pls share your contact details.

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Seller_CChW7GVvMOgf9
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Amazon ads are not working
by Seller_CChW7GVvMOgf9

Why has the ads manager dashboard not been visible for the last 2 - 3 days, I want to start running ads on Amazon but I am getting this error. How do I resolve it?

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Seller_nSd72KDINLOKF
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how to creat ppc campaign
by Seller_nSd72KDINLOKF

hello,

can you please help me to create ppc campaign. And how it works because i am new seller in amazon and i am getting lose day by day by doing campaign ads and seriously i did't get orders by doing ads

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Seller_6srQGUuMkjI2z
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required sales report for sales growth
by Seller_6srQGUuMkjI2z

We require sales data for modular furniture on Amazon India in 2024, particularly for engineered wood products such as study tables, office tables, and similar items. As we are entering this business segment, having access to this data would be extremely beneficial for our market research and planning. Specifically, we are looking for information on the total sales of modular furniture on Amazon India in 2024, future sales projections for engineered wood products, and a state-wise sales report to understand regional demand. We kindly request Amazon to provide this data, as it will greatly assist us in making informed business decisions and strategizing effectively. We hope this request can be fulfilled with ease.

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Seller_ndkeLyqgh3Jwu
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it's been a nightmare after starting the above services.(i) our sales have dropped marginally and are decreasing.(ii)  advisory fees are deducted from our account every week.(iii) no service being offered except 2 calls that happened initially.(iv) majority of things mentioned were already in place and we are paying only for report generation.

we are writing to cancel this urgently since last 4 days with no response received, raised to customer service, he have given the incorrect mail id . today other customer associate given other mail id further customer care disconnected the call between the discussion

kindly cancel this service & process the reimbursement of the incurred charges urgently

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Seller_qASJCShDoI5tk
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Sale Event Planner Not Working Correctly
by Seller_qASJCShDoI5tk
Amazon replied

Sale event planner not working correctly...

When I click on participate in deals through sale event planner its redirect on lightning deal page...

I am facing this issue more than one month and still not solved by Amazon seller support team.

Anyone facing the same issue?

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Seller_9dwb1X0wA1Jv9
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Who is satisfied to sell on Amazon??
by Seller_9dwb1X0wA1Jv9

I am satisfied with selling on Amazon. I know that out of 100 sellers, only about 5% can sustain long-term success. However, if you have enough knowledge and understand how Amazon works, it’s possible to be profitable and grow your business on this platform. Challenges are part of the journey, but with the right approach, Amazon can be a great opportunity

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High return and low sale
by Seller_tXhMg1bQ4fYNd

Maine notice kiya hai ki Amazon par sales pichle kuch samay se kaafi down ho gayi hain, aur returns bhi badh gaye hain. Pehle jo mera return rate 10-15% tha, ab wo 50% se zyada ho gaya hai, jo concern ka topic hai. Customer support se madad lene ki koshish ki, lekin zyadatar ek hi solution suggest hota hai – Ads lagane ya FBA use karne ka. Maine FBA bhi try kiya tha, lekin mujhe koi significant improvement nahi dikha. Ads lagane se ek aur pattern dekha ki jab bhi maine Ads run kiye, tab organic sales down ho gayi. Profit ke mukable Ads me zyada kharcha lagta hai.

Mujhe Amazon par kaam karte hue 2 saal ho gaye hain, lekin sales growth limited lag rahi hai. Orders ka ek threshold hota hai jisse aage badhna mushkil lagta hai, aur kabhi jyada orders aaye bhi to shipment timing next day shift ho jaati hai. Is wajah se lagta hai ki naye aur chhoti scale ke sellers ke liye growth mushkil ho rahi hai.

Kya kisi aur seller ne bhi aisa experience kiya hai? Aap log apni sales improve karne ke liye kya strategies use kar rahe hain?

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Seller_yZhR7kxDNaw0J
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Lightning fee charged with zero sales?
by Seller_yZhR7kxDNaw0J
Amazon replied

I have been participating in Lightning and Best Deals recommended by amazon for Months, as I read on the help and support pages the reports on the fee charged for each ASIN will be sent via e-mail once a month, however I never received such emails.

If they are referring to advertising invoices, then these invoices are not clear.

my simple query is,

1) am I charged for deals even if there are no Sales on that deal,

2) and how can I view these charges for each individual deal?

PS:

1) the help pages still show steps which are now outdated as the seller central interface keeps changing every few month.

2) I spent over 30 minutes with the seller helpline, and they had absolutely no clue regarding amazon deals charges and eventually they hung up on me

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