Ask Amazon LIVE: Talk to the Transparency program team here🔽
Hi Sellers,
Welcome to our Ask Amazon Q&A focusing on your questions about Transparency! This thread will be open today, March 19th.
What is Transparency?
The Transparency program helps brands stop inaccurate and counterfeit products, improve customer engagement, and gain valuable insights into their supply chain. With Transparency, you can:
- Verify product authenticity: Use unique codes to ensure that only authentic, accurate items are shipped to customers. Whether they’re fulfilled by Amazon or shipped directly by a seller, your products can’t be sold in the Amazon store without this Transparency protection.
- Engage with customers: Connect with customers’ post-purchase. Both the Amazon Shopping and Transparency apps allow customers to scan codes to confirm authenticity and access promotions, videos, posts, or other content about their item.
- Optimize your supply chain: Get additional insights on your units at the batch or lot level, helping you identify supply chain issues, diagnose root causes, and implement solutions with minimal disruption to your business.
For more information, please go to the Transparency program page.
If you are already enrolled, or thinking of enrolling in Transparency, we would like to hear from you! Please include any questions you have regarding Transparency in this Ask Amazon event thread. Our partner team will be reviewing the questions that come in throughout the day and we’ll do our best to respond as soon as possible.
Thank you for joining our Ask Amazon!
Ask Amazon LIVE: Talk to the Transparency program team here🔽
Hi Sellers,
Welcome to our Ask Amazon Q&A focusing on your questions about Transparency! This thread will be open today, March 19th.
What is Transparency?
The Transparency program helps brands stop inaccurate and counterfeit products, improve customer engagement, and gain valuable insights into their supply chain. With Transparency, you can:
- Verify product authenticity: Use unique codes to ensure that only authentic, accurate items are shipped to customers. Whether they’re fulfilled by Amazon or shipped directly by a seller, your products can’t be sold in the Amazon store without this Transparency protection.
- Engage with customers: Connect with customers’ post-purchase. Both the Amazon Shopping and Transparency apps allow customers to scan codes to confirm authenticity and access promotions, videos, posts, or other content about their item.
- Optimize your supply chain: Get additional insights on your units at the batch or lot level, helping you identify supply chain issues, diagnose root causes, and implement solutions with minimal disruption to your business.
For more information, please go to the Transparency program page.
If you are already enrolled, or thinking of enrolling in Transparency, we would like to hear from you! Please include any questions you have regarding Transparency in this Ask Amazon event thread. Our partner team will be reviewing the questions that come in throughout the day and we’ll do our best to respond as soon as possible.
Thank you for joining our Ask Amazon!
5 replies
Seller_6PW1CVw0E2fhO
Adding another Brand in Transparency is not possible.
More cheaper partners for printing labels needed. There is only 1 partner currently for printing labels.
Seller_4EukNLpDyvCT6
Hi Amazon Team,
I have been selling a certain brand product on amazon from FBA and we are authorised dealer of that brand in our area. Now recently I saw 2-3 mails regarding requesting serial numbers on some of the ASIN's.
I wanted to understand are these serial number given to brand by amazon ? Or the brand provides the serial number to amazon?
If we want to ask the brand for the serial number, what should we ask for?
Is it a general serial number or brand would generate it for seller and how ?
Ask Amazon LIVE: Talk to the Transparency program team here🔽
Hi Sellers,
Welcome to our Ask Amazon Q&A focusing on your questions about Transparency! This thread will be open today, March 19th.
What is Transparency?
The Transparency program helps brands stop inaccurate and counterfeit products, improve customer engagement, and gain valuable insights into their supply chain. With Transparency, you can:
- Verify product authenticity: Use unique codes to ensure that only authentic, accurate items are shipped to customers. Whether they’re fulfilled by Amazon or shipped directly by a seller, your products can’t be sold in the Amazon store without this Transparency protection.
- Engage with customers: Connect with customers’ post-purchase. Both the Amazon Shopping and Transparency apps allow customers to scan codes to confirm authenticity and access promotions, videos, posts, or other content about their item.
- Optimize your supply chain: Get additional insights on your units at the batch or lot level, helping you identify supply chain issues, diagnose root causes, and implement solutions with minimal disruption to your business.
For more information, please go to the Transparency program page.
If you are already enrolled, or thinking of enrolling in Transparency, we would like to hear from you! Please include any questions you have regarding Transparency in this Ask Amazon event thread. Our partner team will be reviewing the questions that come in throughout the day and we’ll do our best to respond as soon as possible.
Thank you for joining our Ask Amazon!
Ask Amazon LIVE: Talk to the Transparency program team here🔽
Hi Sellers,
Welcome to our Ask Amazon Q&A focusing on your questions about Transparency! This thread will be open today, March 19th.
What is Transparency?
The Transparency program helps brands stop inaccurate and counterfeit products, improve customer engagement, and gain valuable insights into their supply chain. With Transparency, you can:
- Verify product authenticity: Use unique codes to ensure that only authentic, accurate items are shipped to customers. Whether they’re fulfilled by Amazon or shipped directly by a seller, your products can’t be sold in the Amazon store without this Transparency protection.
- Engage with customers: Connect with customers’ post-purchase. Both the Amazon Shopping and Transparency apps allow customers to scan codes to confirm authenticity and access promotions, videos, posts, or other content about their item.
- Optimize your supply chain: Get additional insights on your units at the batch or lot level, helping you identify supply chain issues, diagnose root causes, and implement solutions with minimal disruption to your business.
For more information, please go to the Transparency program page.
If you are already enrolled, or thinking of enrolling in Transparency, we would like to hear from you! Please include any questions you have regarding Transparency in this Ask Amazon event thread. Our partner team will be reviewing the questions that come in throughout the day and we’ll do our best to respond as soon as possible.
Thank you for joining our Ask Amazon!
Ask Amazon LIVE: Talk to the Transparency program team here🔽
Hi Sellers,
Welcome to our Ask Amazon Q&A focusing on your questions about Transparency! This thread will be open today, March 19th.
What is Transparency?
The Transparency program helps brands stop inaccurate and counterfeit products, improve customer engagement, and gain valuable insights into their supply chain. With Transparency, you can:
- Verify product authenticity: Use unique codes to ensure that only authentic, accurate items are shipped to customers. Whether they’re fulfilled by Amazon or shipped directly by a seller, your products can’t be sold in the Amazon store without this Transparency protection.
- Engage with customers: Connect with customers’ post-purchase. Both the Amazon Shopping and Transparency apps allow customers to scan codes to confirm authenticity and access promotions, videos, posts, or other content about their item.
- Optimize your supply chain: Get additional insights on your units at the batch or lot level, helping you identify supply chain issues, diagnose root causes, and implement solutions with minimal disruption to your business.
For more information, please go to the Transparency program page.
If you are already enrolled, or thinking of enrolling in Transparency, we would like to hear from you! Please include any questions you have regarding Transparency in this Ask Amazon event thread. Our partner team will be reviewing the questions that come in throughout the day and we’ll do our best to respond as soon as possible.
Thank you for joining our Ask Amazon!
5 replies
5 replies
Seller_6PW1CVw0E2fhO
Adding another Brand in Transparency is not possible.
More cheaper partners for printing labels needed. There is only 1 partner currently for printing labels.
Seller_4EukNLpDyvCT6
Hi Amazon Team,
I have been selling a certain brand product on amazon from FBA and we are authorised dealer of that brand in our area. Now recently I saw 2-3 mails regarding requesting serial numbers on some of the ASIN's.
I wanted to understand are these serial number given to brand by amazon ? Or the brand provides the serial number to amazon?
If we want to ask the brand for the serial number, what should we ask for?
Is it a general serial number or brand would generate it for seller and how ?
Seller_6PW1CVw0E2fhO
Adding another Brand in Transparency is not possible.
More cheaper partners for printing labels needed. There is only 1 partner currently for printing labels.
Seller_6PW1CVw0E2fhO
Adding another Brand in Transparency is not possible.
More cheaper partners for printing labels needed. There is only 1 partner currently for printing labels.
Seller_4EukNLpDyvCT6
Hi Amazon Team,
I have been selling a certain brand product on amazon from FBA and we are authorised dealer of that brand in our area. Now recently I saw 2-3 mails regarding requesting serial numbers on some of the ASIN's.
I wanted to understand are these serial number given to brand by amazon ? Or the brand provides the serial number to amazon?
If we want to ask the brand for the serial number, what should we ask for?
Is it a general serial number or brand would generate it for seller and how ?
Seller_4EukNLpDyvCT6
Hi Amazon Team,
I have been selling a certain brand product on amazon from FBA and we are authorised dealer of that brand in our area. Now recently I saw 2-3 mails regarding requesting serial numbers on some of the ASIN's.
I wanted to understand are these serial number given to brand by amazon ? Or the brand provides the serial number to amazon?
If we want to ask the brand for the serial number, what should we ask for?
Is it a general serial number or brand would generate it for seller and how ?
