Seller Feedback for Amazon – Improving the Replacement Process for a Fair Ecosystem

As a seller on Amazon committed to delivering high-quality products and exceptional customer service, I truly value the platform’s dedication to customer satisfaction. To further enhance trust and ensure a fair experience for both sellers and buyers, I’d like to suggest the following improvements in the product replacement workflow:

Require Valid Proof for Replacement Requests (Photos/Videos):

For products that fall under the "replaceable" category, we request that Amazon prompts customers to upload valid proof—such as images or videos—demonstrating the issue (e.g., damage, defect, wrong item) before a replacement is approved. This will help reduce abuse of the replacement policy and ensure that only genuine issues are processed. It also helps sellers improve quality based on real feedback.

Flag Repeated Replacement Requests with Conflicting Reasons:

If a customer requests a replacement more than once for the same order or product but provides inconsistent or contradictory reasons, we suggest Amazon initiate a review and consider flagging such accounts for potential fraudulent behavior. In such cases, denying refunds or replacements can deter misuse and protect the integrity of the marketplace.

Win-Win Outcome:

For Sellers: It reduces loss from misuse and allows us to better serve genuine customers.

For Amazon: It strengthens platform trust, reduces operational costs from returns, and ensures that customers use the system responsibly.

For Customers: It improves product accountability and ensures quicker, fairer resolution for valid issues.

By implementing these safeguards, Amazon can continue being the most trusted platform while supporting the sellers who power its ecosystem.