Protect your brand with 20,000 free Transparency codes for one year
Brands will be eligible to receive 20,000 free Transparency codes for one year for every new product enrolled in the program before December 31, 2023.
Transparency prevents customers from receiving non-authentic or wrong versions of products, such as different compatibility, colour, materials, language or regulatory compliance.
Each Transparency code is a unique, alphanumeric, non-sequential barcode that is applied to your product’s packaging to ensure that every unit shipped is authentic.
To find out more about this promotion, contact the Transparency team or go to Get free Transparency codes for 1 year.
*This promotion applies to codes for eligible products generated within 365 days of receiving protection. To become eligible for the promotion, you must apply Transparency codes to the same surface as the Global Trade Item Number (for example, Universal Product Code, European Article Number (EAN) barcode. This promotion does not include printing or other associated costs. Other conditions may apply.
Protect your brand with 20,000 free Transparency codes for one year
Brands will be eligible to receive 20,000 free Transparency codes for one year for every new product enrolled in the program before December 31, 2023.
Transparency prevents customers from receiving non-authentic or wrong versions of products, such as different compatibility, colour, materials, language or regulatory compliance.
Each Transparency code is a unique, alphanumeric, non-sequential barcode that is applied to your product’s packaging to ensure that every unit shipped is authentic.
To find out more about this promotion, contact the Transparency team or go to Get free Transparency codes for 1 year.
*This promotion applies to codes for eligible products generated within 365 days of receiving protection. To become eligible for the promotion, you must apply Transparency codes to the same surface as the Global Trade Item Number (for example, Universal Product Code, European Article Number (EAN) barcode. This promotion does not include printing or other associated costs. Other conditions may apply.
13 replies
Seller_Nprc5XWvdLYk9
Has the issue with transparency label program not being compatible with the buy-bulk-shipping (where there is no prompt on an order that the transparency label number is required to be entered) now been resolved?
(only when shipping was bought via amazon for each order one at a time did the transparency prompt appear)
A seller would not know there was an issue until it becomes too late and a seller performance team start sending messages regarding un-entered transparency numbers
Additionally the newer ship.amazon (amazon shipping) pages did not prompt or remind sellers about their obligations for transparency numbers has this now been resolved?
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Also we noted that a gift company provide transparency labels on stock sold by Amazon and via the gift company’s own Amazon marketplace seller account - but they do not affix the transparency labels on products they sell direct to retailers to retailers via their authorised distributors.
Effectively prohibiting genuine sellers from selling legitimate stock via Amazon.
In turn this is blocking genuine competition on availabiltiy and prices from being offered to Amazon’s customers.
Seller_KWqGA485qnwWS
I registered my interest a long time ago and never heard back. Could somebody look into this for me please?
Seller_xUKHc5xSYJmI4
Can I ask whats the difference between registering EAN number with GS1 and paying an annual fee to making an application that gives 20,000 transparency codes for one year. What are transparency codes are the alternative way to create a listing without using EAN numbers?
Seller_vtSUyXfLT0tQo
I’ve tried to apply for this several times now and I never get a response.
Seller_vtSzvxtW9StxE
i think, this is for big manufacturer with big volume only else they’d replied to my two request sent over the year :(.
Seller_xUKHc5xSYJmI4
What happens after the one year of free transparency codes? Is there a charge for each one? or a annual licence fee to use them just like GS1 do.
