With Prime Day 2023 right around there corner, continue to actively monitor your Upcoming Deals in the days leading up to the Deal Start Date to ensure they continue to meet the eligibility requirements.

If scheduled deals become suppressed, actions will need to taken to make the appropriate updates to the deal within the Needs Action section of the Deals Dashboard.

Avoid making changes to ASIN(s): For Deals in Upcoming status, avoid making major changes to the ASIN(s) or parent ASIN participating in the Deal. This includes:

• Pricing Edits: If you lower the price on a participating ASIN(s), you may also be required to lower the Deal price for the same ASIN(s) to avoid Deal suppression.
• Delete or Close Listings: Do not change the status of any ASIN(s) participating in Deals to Closed within the Manage Inventory page. Doing so will cancel any Deal currently scheduled for that ASIN. Canceled Deals cannot be reactivated.
• Create new child ASINs: For Deals that include variations, avoid creating or assigning new child ASINs to the variation family after the Deal has been submitted. Doing so will result in the existing Deal to revalidate with the new child ASINs which will cause the Deal to become suppressed or canceled.

See this Amazon Seller Help page for more information on troubleshooting suppressed and live deals.

What are some other tips you’ve picked up along the way to help enhance or protect your Deals during high traffic seasons?