We have introduced New Seller Incentives 2025. If you started selling in the Amazon store on or after January 1, 2025, you can get benefits worth up to ₹36,000 when you expand your selection, advertise your products, and use Fulfilment by Amazon (FBA).

To receive the benefits, you can take the following actions:

1. List your products: Get rewards worth up to ₹5,000 when you fulfil at least 20 orders on time, within 28 days, listing branded products under select categories, such as apparel, luggage, watches, shoes, jewellery, beauty and luxury.
2. Promote your products with Seller Ads Wallet: Use free promotional credits worth ₹1,000 to create your first sponsored ads campaign. Add up to ₹10,000 to your seller ads wallet to get additional free ad credits up to ₹10,000. Also, spend ₹50,000 on sponsored ads and get free ad credits worth ₹15,000.
3. Send the inventory to the fulfilment centre: When you send your inventory worth more than ₹2,00,000 to FBA, get rewards up to ₹5,000.

For more information on how to participate, go to New Seller Incentives 2025.