We, (Exclusive Deal) seller in smartphone category, are facing a huge loss due to Amazon and its employees. We have been selling on Amazon for the past 1 year. We have received seller awards, we were invited to Delhi for the award function as well. We have been selling Samsung (Brand) products for the past 1 year on Amazon. Amazon and its associate (AM's) and were behind us to gather inventory for the upcoming PRIME DAY SALE. As a result, we purchased inventory of around 1 Crore and FBA shipment was aligned for it on 5th July 2025 in BOM5 warehouse in Maharashtra. On 4th of July when I was creating shipment for more units for the same brand, I found out that Amazon has removed the brand approval of Samsung for our account without any reason or intimation. There are no policy violations and we never received any policy violation for any brand. When raised with the seller support and AM. All we got in reply was automated messages from seller support. People ae dumb in seller support half the time they don't even understand the problem and AM is clueless regarding how did this happen. Now we are stuck with our High Value inventory. I don't understand when there are no policy violations, no high return or defective item percentages, then how can Amazon remove the brand approval at their own will. Upon finding out that the brand approval is removed, I contacted other fellow sellers selling products under the same brand, their approval was not removed, it was only ours that was removed. Its been three days since the issue persists, the brand approval hasn't been reinstated, they are asking me to reapply which would take weeks to get approved, the inventory is lying idle and there is holding cost attached to it. I have raised several cases against it, have not been given a single solution or answer by the seller support or AM as far now.