Your chance to win a ₹10,000 Amazon gift card with our Forums contest!
Share your Prime Day tips! We want to hear what’s helped you get the most out of Prime Day! Reply with tactics that have given your bottom line the biggest boost during Prime Day for a chance to win 1 of 10 ₹10,000 Amazon gift cards!
We’re accepting responses on this thread until 17 July, at which point 10 lucky respondents will be randomly drawn and awarded ₹10,000 in Amazon gift cards. We will notify the potential prize winners via their Seller Central account, and post the winner’s usernames on Forums. See Terms and Conditions
Your chance to win a ₹10,000 Amazon gift card with our Forums contest!
Share your Prime Day tips! We want to hear what’s helped you get the most out of Prime Day! Reply with tactics that have given your bottom line the biggest boost during Prime Day for a chance to win 1 of 10 ₹10,000 Amazon gift cards!
We’re accepting responses on this thread until 17 July, at which point 10 lucky respondents will be randomly drawn and awarded ₹10,000 in Amazon gift cards. We will notify the potential prize winners via their Seller Central account, and post the winner’s usernames on Forums. See Terms and Conditions
73 replies
Seller_AzoaPFdoGEVqV
🔴 Seller Forums Should Address Real Issues, Not Cosmetic Contests
Dear Admins,
While the upcoming contest and ₹10,000 Amazon gift card announcement may seem exciting on the surface, many sellers see it differently. For countless small and medium sellers already struggling with mounting losses, these "community engagement dramas" feel more like distractions than solutions.
Let’s be honest—when Amazon gives away ₹10,000 to one seller, it’s not generosity; it’s redistribution. This amount is effectively clawed back from lakhs of sellers through excessive fees, penalties, forced ads, and return-related losses. Ironically, the very seller celebrated today may be the one penalized tomorrow to fund the next "giveaway." It's a cycle—one hand gives, while the other takes more.
What we truly need are meaningful reforms, not gimmicks.
🔴🔴 Root Cause: Subcontracting & Exploited Labor
Our internal checks and discussions with multiple local hubs in Mumbai/Navi Mumbai have uncovered the real issue:
FBA hubs are often operated by Amazon-linked insiders who further subcontract to third parties. These third-party partners hire underpaid labor (₹12,000–₹15,000/month), often working 14–16 hour shifts without proper supervision or incentives.
Ref Case id: 10988159542- An example we are not firing on air
This creates a toxic chain of:
# Careless handling
# Tampering of returned goods
# Product theft and resale in grey markets
Ultimately, it is the seller who pays the price—financially and reputationally.
🔴➤ We believe this opaque and broken system is operating across India—effectively enabling a mass theft network that benefits Amazon while actively working against and crushing the interests of sellers, which Amazon either knowingly ignores or tolerates, as it ultimately ties into its own profits through seller fines and penalties.
Instead of contests, why not host open forums on:
# Return abuse and SAFE-T limitations
# Listing suppression without evidence
# Buy Box manipulation and keyword removals
#Pilferage at FBA/ATS hubs
# Data diversion to preferred sellers
"Indian sellers are not here for vanity prizes or to survive on boiled potatoes. We are here to run honest businesses.
Help us do that by fixing what’s broken—not by hiding it behind glitter. Act on real issues, not performative dramas.
And while you're at it—take a moment to feel your breath as you read this. That pause should acknowledge the ongoing suffering and aftermath of seller exploitation. If you can act, do so. If not, at least stop silencing those who speak the truth by deleting posts that expose these gimmicks."
Seller_UnQALDWfzA62Q
Prime day sale ke samay below 300 rs. ke product me shiping charges nahi lagne chahiye to seller prime day me aur bhi offers , coupan, deals laga payega jisse sale boost ho sakti hai .
Seller_8op7JppxjZwww
💥 Prime Day Tactics That Boosted My Sales 💥
1. Early Coupon Setup: I created high-visibility coupons with eye-catching discounts at least 2 weeks before Prime Day. This helped build momentum through “watchlist” adds.
2. Sponsored Ads Boost: I increased ad budgets by 3x on top-performing keywords and set fixed bids to stay competitive. I also ran Sponsored Brand ads with video for my bestsellers.
3. Lightning Deals & Prime Exclusive Discounts: I submitted my top products for Lightning Deals and added Prime-exclusive discounts to drive urgency and boost conversions.
4. A+ Content Refresh: I updated my A+ content with festive Prime Day-themed banners, better comparison charts, and focused on benefits like "Fast Shipping" and "Top Quality."
5. Inventory Prep: I sent extra stock to FBA 3 weeks in advance and created buffer stock for self-ship orders with express delivery options enabled.
6. Engaging Titles & Images: I updated product images with badges like “Top Choice for Prime Day” and used vibrant lifestyle shots. Title optimization included keywords like “Prime Deal,” “Limited Offer,” etc.
7. Social Media Tease: I promoted my Prime Day deals through my WhatsApp business account and Instagram stories with countdown stickers.
👉 These strategies boosted my sales by over 150% compared to regular weeks, and I gained 30% new customers who reordered post-Prime Day.
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Seller_bbtUFJmwH2E5i
1. Optimize Listings Before the Event
Make sure your product titles, images, and bullet points are polished and keyword-rich.
2. Run Strategic Discounts & Coupons
Use lightning deals or limited-time coupons to attract more customers.
3. Use A+ Content and Infographics
Visually engaging listings convert better—especially on a high-traffic day like Prime Day.
4. Monitor Stock Levels Closely
Keep enough inventory ready—stockouts can kill your momentum and rankings.
5. Promote Outside Amazon Too
Use your social media, email list, or even influencers to drive external traffic to your deals.
Seller_MTx2xN1HKNhRO
Prime Day Tip: Focus on pre-event hype and stock readiness. We started teasing Prime Day offers a week in advance through social media and email marketing, creating anticipation. On the actual day, we ensured our bestsellers were fully stocked, ran time-limited offers, and optimized product listings with updated titles, images, and high-ranking keywords. This combo significantly boosted our sales and visibility.
Prime Day Tip: Bundle smart + highlight urgency! One tactic that boosted our bottom line was offering limited-time bundled deals (e.g., Buy 1 Get 1, Combo Packs) with clear savings. We paired this with eye-catching banners that showed “Only for Prime Day” urgency. Also, we used high-converting keywords in our titles and ran lightning deals during peak hours (9 AM–12 PM, 6 PM–10 PM). Results? Massive spike in traffic and faster conversions.
Seller_7QmCHlAhjz3n7
fullfiment by Amazon and a+ content creation to producat provide that beeter vision or coustomer multiple products. Thats stretegy
Seller_v1bUWVYnixlqQ
Prime Day Tips That Boosted Our Bottom Line 📈
Here are some strategies that helped us maximize sales and performance during Prime Day:
1️⃣ Plan Early — Listings, Coupons & Deals
We prepare weeks in advance:
Optimize product titles, bullet points, images, and A+ content to improve conversion.
Schedule Lightning Deals and add coupons (5–20%) on top-performing products to increase visibility.
Add “Limited Time Deal” overlays to main images (compliant with Amazon guidelines) — it increases click-through rates.
2️⃣ Boost Ads — But Smartly
We gradually increase PPC bids 3–4 days before Prime Day to gain momentum.
Use Sponsored Brand Video Ads to capture high-intent buyers.
Monitor campaign performance in real-time and adjust bids/hourly budgets dynamically during the event.
3️⃣ FBA Inventory Is Key
Ensure FBA stock reaches Amazon well in advance of Prime Day.
Track ASIN-level inventory limits and use third-party warehouses (3PLs) to avoid stockouts or IPI issues.
4️⃣ Bundles & Cross-Sells
Create virtual bundles of fast movers + complementary products.
This helps increase AOV (Average Order Value) and move slow inventory.
We sometimes include digital freebies (like a downloadable guide) to enhance value.
5️⃣ Drive Traffic From Outside Amazon
Share sneak peeks and exclusive early access deals via email newsletters, Instagram/WhatsApp, and influencer shoutouts.
Post countdowns and “Only X Left!” alerts to build urgency.
6️⃣ Post-Prime Day Retargeting
We retarget visitors from Prime Day with special offers after the event.
Analyze top-performing ASINs and ads to replicate winning strategies for Q4.
These steps have helped us increase conversions, reduce ad spend waste, and maintain high seller performance during the biggest shopping days.
Hope this helps fellow sellers!
Let’s all win this Prime Day! 🚀
Seller_TIq2F0CqvYHPm
Prime Day Tips for Sellers (2025 Edition)
✅ 1. Optimize Listings Fully
Use high-quality images (infographics, lifestyle shots, before/after).
Include relevant keywords in title, bullets, description, and backend search terms.
Add A+ Content and Brand Story for better conversion.
Ensure mobile optimization.
✅ 2. Check Inventory Levels
Keep 15–20 days' buffer stock in FBA or Easy Ship.
Avoid stockouts—sales ranking drops fast and is hard to recover.
✅ 3. Run Lightning Deals & Coupons
Submit deals early (if not already approved).
Offer extra 5–10% discounts via coupons to grab visibility.
Use Buy More Save More or Combo Offers for higher cart value.
✅ 4. Boost Ads with Targeted Campaigns
Increase budget for Sponsored Products and Sponsored Brands.
Target ASINs, competitor products, and high-performing keywords.
Use dayparting if needed (increase bids during peak hours).
✅ 5. Price Smartly
Competitive pricing is key. Analyze pricing on your own ASINs and similar listings.
Don’t just drop prices—offer value (like free gift wrap, combo packs, etc.).
✅ 6. Revise Product Titles for Events
Add phrases like “Great for Prime Day Deals” or “Best Offer Today” in bullet points (not title).
Helps conversion during deal browsing.
✅ 7. Prepare Customer Support & Returns
Respond fast to buyer messages.
Ensure packaging is solid—Prime Day leads to a lot of impulse purchases and returns.
✅ 8. Track Performance
Use Business Reports and Advertising Reports to track:
Sessions
Conversion %
ACOS/ROAS
Top ASINs
✅ 9. Follow Up with Reviews
Use “Request a Review” button post-delivery.
Higher volume = higher chances of organic reviews. Don’t miss out.
✅ 10. Cross-Sell on Other Platforms
Mention in social media or WhatsApp that your Prime Day offers are live.
Drive traffic from outside Amazon too.
