Campaign has tons of clicks but no purchase what am I doing wrong?
Been running campaign for a while now and have had a lot of clicks but no purchases! I have lowered the price, added photo of jewelry samples and I'm not sure if its due to only one review, price, or details? My Brand is Dragons Reign Candles. Any ideas are much appreciated as I believe I have been as descriptive as i can be! Currently working on more pictures of candles, like burning process and jewelry removal from candle to see if that helps. Also, my products are only searchable by exact name "Dragons Reign Candles" unless I am paying for campaign! How do I get my page visible without my bank being sucked dry!
Campaign has tons of clicks but no purchase what am I doing wrong?
Been running campaign for a while now and have had a lot of clicks but no purchases! I have lowered the price, added photo of jewelry samples and I'm not sure if its due to only one review, price, or details? My Brand is Dragons Reign Candles. Any ideas are much appreciated as I believe I have been as descriptive as i can be! Currently working on more pictures of candles, like burning process and jewelry removal from candle to see if that helps. Also, my products are only searchable by exact name "Dragons Reign Candles" unless I am paying for campaign! How do I get my page visible without my bank being sucked dry!
2 replies
Glenn_Amazon
Hi there @Seller_81wGDgNCj8JrF,
There are many factors that go into conversion from clicks into sales. You may want to work to get additional professional photos and make it more competitive with high quality images other similar products. You can learn more on the Listing Quality help page. You also may consider getting Trademarked/Brand Registered to protect your brand and get access to A+ Content.
From my understanding and experience, natural discovery can be incredibly hard, particularly in a competitive category such as scented candles. Good luck as you review all your options. Thank you for your understanding.
-Glenn
