Using Manufacturer bar code on FBA Items
We are 3P retailers that sell many brands. For one brand in particular we are brand registered as agents but Amazon keeps requiring us to send the FBA items in with the amazon bar code instead of manufacturer barcode. We want to send these items in with the manufacturer barcode and I thought I heard someone mention that you must be the brand owner to utilize the manufacturer barcode. Is this true? Is there something in Brand registry we can be assigned to be able to send FBA items using the manufactuer barcode?
Using Manufacturer bar code on FBA Items
We are 3P retailers that sell many brands. For one brand in particular we are brand registered as agents but Amazon keeps requiring us to send the FBA items in with the amazon bar code instead of manufacturer barcode. We want to send these items in with the manufacturer barcode and I thought I heard someone mention that you must be the brand owner to utilize the manufacturer barcode. Is this true? Is there something in Brand registry we can be assigned to be able to send FBA items using the manufactuer barcode?
2 replies
Seller_3borFirVwQiDV
Try this
Reduce FBA product barcode costs with Growth Opportunities
We’ve launched a new recommendation in the Growth Opportunities tool to help you save on barcode labeling costs.
Our ‘Eliminate Amazon barcode labeling’ recommendation identifies when you can use the manufacturer’s barcode, instead of adding a separate Amazon barcode label, when you send eligible FBA products to Amazon. Not having to add an extra barcode label saves you time and processing costs.
To find out how much you can save, go to Growth Opportunities and select Eliminate Amazon barcode labeling in the Reduced cost drop-down menu.
Bryce_Amazon
Greetings @Seller_pfKc0cwaxV2bc,
Regarding Manufacturer barcodes, by default, Amazon will use the manufacturer barcode to track eligible inventory throughout the fulfillment process, unless you change your barcode setting. When more than one seller has inventory with the same manufacturer barcode, Amazon may fulfill orders with the inventory that is closest to the customer, for faster delivery.
If your product is not eligible for virtual tracking with the manufacturer barcode, an Amazon barcode will be required. To learn more about virtual tracking and see product eligibility requirements, go to Using FBA virtual tracking.
Based on the description in your original post, it sounds like your product is not eligible for virtual tracking and thus the Amazon barcode is required. If you want to read more about barcode requirements, please review this page. Best of luck to you :)
- Bryce
