Ad invoicing 21% higher over ad dashboard Total 60% ad spend!
I understand there can be some small discrepancy over report vs actual but this is far beyond that.
Over the last 2 weeks the ad spend has drained all account funds daily. 1500$ in daily sales all FBA. -negative account, everyday.
After $12k in sales this period and a 35% ad spend our account is negative every day. I have never seen such a thing.
I checked into the ad invoices and they are at 60% of our "total sales". In the ads manager it shows 35% of ad sales. So realisticly because we have products sell without ads. Our total ad cost to product sales should be less, at 25% or less.
Any help appreciated.
We had a huge month because of fathers day and I have not had a chance to go through the entire month yet.
Ad invoicing 21% higher over ad dashboard Total 60% ad spend!
I understand there can be some small discrepancy over report vs actual but this is far beyond that.
Over the last 2 weeks the ad spend has drained all account funds daily. 1500$ in daily sales all FBA. -negative account, everyday.
After $12k in sales this period and a 35% ad spend our account is negative every day. I have never seen such a thing.
I checked into the ad invoices and they are at 60% of our "total sales". In the ads manager it shows 35% of ad sales. So realisticly because we have products sell without ads. Our total ad cost to product sales should be less, at 25% or less.
Any help appreciated.
We had a huge month because of fathers day and I have not had a chance to go through the entire month yet.
2 replies
Seller_VnwICARmIz18F
Yes, I have seen an increase that is not normal at all. We typically spend 10% of our sales on Amazon and that has doubled over the past month to the point we reduced ads drastically.
Tatiana_Amazon
Hi @Seller_WuagSLWsVctKa,
It looks like you commented on this thread about this issue as well. Curious if you saw my questions about how your budgets are set up. Happy to help look into this once I have a few more details on your budgets.
Tatiana