SP-API Developer Access to PII request rejection
Hello,
We have requested access to PII to automatically process merchant fulfilled customer orders, but our application has been rejected 6 times. All 6 times with same reason: 4.1. Question - Describe why you require Personally Identifiable Information to build your application.
We've tried explain that we need PII to fulfill FBM orders, to provide better customer shopping experiences, and so on. All failed.
Could anyone help us on this case, or provide some tips on how we should describe our reason for PII Access?
Thanks in advance and hope your business grows well.
SP-API Developer Access to PII request rejection
Hello,
We have requested access to PII to automatically process merchant fulfilled customer orders, but our application has been rejected 6 times. All 6 times with same reason: 4.1. Question - Describe why you require Personally Identifiable Information to build your application.
We've tried explain that we need PII to fulfill FBM orders, to provide better customer shopping experiences, and so on. All failed.
Could anyone help us on this case, or provide some tips on how we should describe our reason for PII Access?
Thanks in advance and hope your business grows well.
0 replies
Seller_i6S8knzW6zU6Z
Hi @Seller_7mHQGaenFySMK
Amazon differentiates between 'Private developer' and 'Public developer', with access to personally identifiable information (PII) being particularly restricted.
Since you need this access for your own FBM fulfillment, I'd recommend starting with registering as a Private SP-API Developer (https://developer-docs.amazon.com/sp-api/docs/register-as-a-private-developer). This path typically has fewer hurdles than public developer registration.
Here are some suggestions to strengthen your application:
- Focus specifically on the 'Direct-to-Consumer Shipping' role rather than applying for multiple roles. This makes your request clearer and more focused.
- Use the exact terminology found in the SP-API documentation (https://developer-docs.amazon.com/sp-api/docs/roles-in-the-selling-partner-api) when describing your use case.
- Review and reference both the 'Acceptable Use Policy' (https://developer-docs.amazon.com/sp-api/docs/policies-and-agreements#acceptable-use-policy-aup) and 'Data Protection Policy' (https://developer-docs.amazon.com/sp-api/docs/policies-and-agreements#data-protection-policy-dpp) in your application. Using their specific terminology shows you understand the responsibilities that come with handling PII.
Hope this helps!
Kind regards, Michael
Cooper_Amazon
Good Evening @Seller_7mHQGaenFySMK,
It looks like you were able to get an answer to your question from one of our helpful sellers, @Seller_i6S8knzW6zU6Z.
If their response helped you, feel free to mark it as “Most Helpful reply” using the 3 dots in the corner of their post. Just in case others have the same issue, the Most Helpful Reply feature brings the selected response right to the top of your thread. Sellers will be able to see the answer right away as your discussion will have a green checkmark when searched within the forums.
If you have any further questions, please let us know on this thread, or you may reach out to Selling Partner Support at any time. Have a wonderful rest of the week. 😊
Sincerely, Cooper_Amazon
P.S. Thank you again @Seller_i6S8knzW6zU6Z for answering the question and sharing the help page.
