Keep losing buy box when increasing price

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Seller_xEW0dT3l60Y3V

Keep losing buy box when increasing price

My product just launched a month ago and started at the low price, I used to rise it almost as twice as the current price without any problem. But after Prime day, the sales dropped significantly and I lost my Buybox. I have decreased the price since then to get the buybox back and really needed to bring it back to the targeted price to cover the fee.

I have tried 3 times already and whenever I tried, the Buy Box disappeared.

I know the factor of comparing prices with other sellers, but that's not correct in my case, the design and quality are different. One of the seller who's got a completely similar product to mine is having double price showed as mine.

Anyone experience the same thing? Can you share how to resolve it? I've created a case to AMZ support also

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Seller_0rXAME9V4LQSx

You should have started at the price you wanted and used the coupon feature to reduce the price. You showed amazon that your product can sell at the lower price so now they will expect you to sell at that price. It will be a fight to raise the price and get the BB.

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Manny_Amazon

Hello @Seller_xEW0dT3l60Y3V,

Thanks for posting regarding this issue. To give customers the best possible shopping experience, sellers must meet performance-based requirements to be eligible to compete for Featured Offer placement. This means that not all sellers may be eligible for the Featured Offer. I won't be able to provide any details on how this selection is determined beyond the information provided in the Become the Featured Offer help page.

If you provide your most recent case ID I can see what information I can give.

Regards,

- Manny

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