Avoiding prohibited disease claim
Hi there!
We are listing a product we developed which is classed as a dietary supplement in the US, aimed at combating and reversing hair loss. We have several strong scientifically backed claims, but we're wondering what we're allowed to mention on the product page, beides the usual disclaimer: These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. We don't want the listing to be taken down for not adhering to any regulations and so were looking for some guidance on this.
Avoiding prohibited disease claim
Hi there!
We are listing a product we developed which is classed as a dietary supplement in the US, aimed at combating and reversing hair loss. We have several strong scientifically backed claims, but we're wondering what we're allowed to mention on the product page, beides the usual disclaimer: These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. We don't want the listing to be taken down for not adhering to any regulations and so were looking for some guidance on this.
0 replies
Cooper_Amazon
Good Evening @Seller_ZgPrQr1tiSJZx,
I believe the help page around General Rule on Prohibited Product Claims can help answer your question:
We want to make it easy for buyers to find, discover, and buy products on Amazon. However, it is also important to provide buyers with information about those products that is accurate and trustworthy, and that is not misleading about the qualities or characteristics of a product.
The Federal Trade Commission protects consumers from unfair or deceptive advertising and marketing practices that raise health and safety concerns. You should review FTC Guidelines and other applicable laws, regulations, and guidelines, as you remain responsible for ensuring that the claims made about your products are fully compliant. Section 5 of the Federal Trade Commission Act prohibits unfair or deceptive acts or practices in or affecting commerce.
The Food and Drug Administration (FDA) also must approve a product for sale that intends to be used for the diagnosis, cure, mitigation, treatment or prevention of disease in humans or animals.
The Environmental Protection Agency (EPA) regulates pesticide claims. Products with pesticide claims may require product registration with the Environmental Protection Agency (EPA).
Amazon policy prohibits the sale of products that are misleading about the qualities or characteristics of the product. Misstatements and partially correct statements are misleading because they do not disclose something the consumer should know.
On the same help page there is a breakdown of "Prohibited Product Claims for Diseases".
Lastly, I'd also double check that you will be adhering to the New Requirements for Dietary Supplements that went into affect a few months ago.
Please let us know if we can help answer any more of your questions or you may reach out to Selling Partner Support at anytime. Have a wonderful weekend!
Sincerely, Cooper_Amazon
