🙌 Re: 🔥 Level Up Your Amazon.in Game! (Part 4 of New Seller Series) 🔥 Unlock Brand Power with Registry! 🚀

Namaste Adam & Fellow Sellers! 🙏

Thanks for continuing the series — it's always great to see seller education initiatives. But here’s a reality check from the trenches that many new sellers deserve to know before diving in too deep:

🔍 Brand Registry ≠ Real Power (for most)

Unless you're a privileged insider or part of Amazon's preferred networks (like Cloudtail, Appario, or select aggregator-backed brands), registering your brand doesn't guarantee visibility, protection, or sales. We've been there — even after enrolling, our listings get suppressed or redirected by design to boost visibility for "priority" sellers using our proven keywords. 📉

🚫 Listing Visibility? Only If You Pay to Play

Amazon says “Reach the Right Eyes,” but the actual eyes only come through Sponsored Ads. And even then, if your CTR, CVR, or TACoS doesn’t match Amazon’s internal benchmarks, your listing is algorithmically pushed down. Organic reach? Almost non-existent without aggressive spending. 💸

🧱 IP Protection? Full of Loopholes

The so-called Fort Knox of protection? It has more doors open than closed. From unauthorized hijackers to listing edits by unknown sellers, small brands are left to file Safe-T claims and appeal loops while losing sales in the process. 😞

🎯 The Illusion of Opportunity

We’ve tested, optimized, and reinvested—only to be fed into the cycle of constant ad spends and keyword experiments. Every time we create performing keywords, it feels like Amazon diverts those learnings to stronger players. The system seems designed to extract every ounce of margin from small sellers. 🩸

📺 “Watch It in Action”?

Yes, we’ve watched. In reality, the action is only visible for those who are already at the top of Amazon’s internal preference pyramid. For others, it’s red tape with full of nails, support tickets with no answers, and a maze of hidden policies.

We’re passionate sellers, committed to quality (we even offer organic, certified, and health-conscious clothing) — but passion alone doesn’t survive long under a system that squeezes margins, redirects traffic, and offers no genuine recourse when issues arise. 😓

📢 To New Sellers: Enter with awareness. Yes, Brand Registry gives access to some tools — but don’t expect a level playing field. Track your numbers. Keep your brand identity strong across platforms. And be ready to adapt — not just to Amazon’s policies, but to its politics too..

Amazon making profit through every orders with over 13 types of hidden charges including proactive reimbursement( IT SEEMS ALREADY STOPPED- SINCE LAST 4 MONTHS NOT A SINGLE PROACTIVE RE EMBERSMENTS RECIVED-- ATS Staffs manipulating the data-which causes this.. or Safe t claims. BUT WE SELLERS LOOSE MONEY IN EVEY SINGLE ORDERS

Let’s keep this dialogue open and real — because only shared truths create meaningful change.

🛑 And to the Amazon team or community admins reading this —

If you believe these points are exaggerated or untrue, here’s a simple challenge:

👉 Try selling on Amazon as an independent, non-preferred seller while simultaneously working for Amazon.

Within just 30 days, you’ll likely watch your hard-earned income from the past 3 years being drained—through hidden fees, ad pressure, listing suppression, Safe-T denials, and constant policy ambiguity.

💬 What’s often presented in promotional posts sounds amazing, but the ground-level experience for regular sellers is vastly different. Let’s not sugarcoat it anymore. Transparency builds trust.

🧵 A Grounded Seller & Brand Owner on Amazon.in