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Share your Prime Day tips! We want to hear what’s helped you get the most out of Prime Day! Reply with tactics that have given your bottom line the biggest boost during Prime Day for a chance to win 1 of 10 ₹10,000 Amazon gift cards!


We’re accepting responses on this thread until 17 July, at which point 10 lucky respondents will be randomly drawn and awarded ₹10,000 in Amazon gift cards. We will notify the potential prize winners via their Seller Central account, and post the winner’s usernames on Forums. See Terms and Conditions

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Easy ship missed Pickup
by Seller_fj7RqLQFia6Dm

Dear Amazon Team,

My easy ship order is not picked up for the 3rd consecutive day and i have already lost 2 orders due to this and another order is on the verge of cancellation. i have been contacting the seller support from the past 3 days and all of them are giving an generic answer of fill the missed pickup form.

1. Who is responsible for the orders lost?

2. Who is responsible for the money spent on advertisement to bring those orders?

3. Who is responsible for the negative reviews that my product is going to receive?

4. Is amazon going to refund me advertisement money spent and cancelled orders compensation?

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I started selling my product on Amazon in August 2024. At first, everything seemed fine — sales were coming in and I was hopeful. But from November 2024, things took a turn.

Suddenly, money started getting deducted from my seller account. I had no clue why. After digging in and speaking to seller support, I found out it was due to "wrong weight and measurements" — even though everything was correct on my end. The total amount deducted is Rs. 88317, and reimbursement is only Rs. 46644

They asked me to fill out a clawback dispute form, which I did. But I didn’t know I had to keep the Response ID. I thought it would come via email — it didn’t. After a month of no reply, I called again and was told to resubmit the form. Case ID 10772251772, Case ID 10773766392, Case ID 10773206492, Case ID 10861473222, Case ID 10961893202.

Response IDs,

R_9zNrC3WPs2ecOpl - Date 27 February 2025

R_9rxMQ5eJcbzBSr7 - Date 12 March 2025

R_98HZZc8QrJS46OI - Date 07 April 2025

Accept 3 out of 6 of these Response IDs

Sep-24 R_44CmtOlW5yIApiN 15-05-2025

Oct-24 R_4PYofmj5bIICQAW 15-05-2025 Accepted

Nov-24 R_9AF6dBNEAzlshJi 15-05-2025

Dec-24 R_4ArQstCRD0nCVBT 15-05-2025

Jan-25 R_917hkv0grxdUJOm 15-05-2025 Accepted but not full amount reimbursement.

Feb-25 R_9LwrXs4qTpEzU6R 15-05-2025 Accepted but not full amount reimbursement.

Long story short:

➡️ I submitted the form multiple times

➡️ Was told the images were wrong (they weren’t)

➡️ Resubmitted again and again

➡️ Still got money deducted — 6 times in total!

In May 2025, only 3 out of 6 dispute forms were accepted (for October 2024, January 2025, and February 2025), but even those weren’t fully reimbursed. And now they’re rejecting my claims for November, December, and September, saying "you missed the 45-day window" — even though I contacted support and submitted forms within that period every time.

This whole process has been frustrating, confusing, and honestly feels unfair to small sellers like us. 😞

Amazon, please do better for your sellers.

#AmazonIndia #SellerStruggles #SmallBusinessVoices #UnfairDeductions #AmazonSellerExperience #SupportSmallSellers

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Binding Error 8541
by Seller_QzUmgLpcSfySK

Hi Team,

We are a Book Publishing company that lists Books with ISBNs. Since the last 8 months, while trying to list these books on the Amazon catalogue, they are being incorrectly marked are Apparel GTINs. We have gone through the several similar discussions (linked below).

In each of these cases, we have been redirected for Error 8541, after which the support team has been unable to resolve any of these cases. This issue is quite serious as books that have the potential to sell in volumes of thousands are not being added to the Amazon catalogue. These books have been listed on all other platforms easily; only Amazon is unable to list them.

ASIN creation should not be so tedious for Indian publishing companies. This is an urgent, major issue that Amazon needs to address from their end.

There has been no solution provided from the Amazon team, Amazon support team, or our Amazon account manager -

  • https://sellercentral.amazon.in/seller-forums/discussions/t/00b7575d-f7ad-429e-b268-841f89789bff
  • https://sellercentral.amazon.in/seller-forums/discussions/t/685fa7db-36a4-4d0a-a805-6c41b2af1b38
  • https://sellercentral.amazon.in/seller-forums/discussions/t/07bd1f10-5656-4084-9527-7aa868d66157
  • https://sellercentral.amazon.in/seller-forums/discussions/t/0a44b0c3-a7fe-4f2d-a85a-b950371209fd
  • https://sellercentral.amazon.in/seller-forums/discussions/t/90bfee00-f1dc-418f-a0e4-a36683c7bb17
  • https://sellercentral.amazon.in/seller-forums/discussions/t/3129b437-bfb1-490a-8e45-b31be3ebcf94

@Seller_fpUU5qAclznwC@Seller_MDMWzTbQvRVDg@Seller_R669VcQLZ0npI@Seller_t0OZdGHiCZJWc@Seller_RuBUkgM5zzky7@Seller_Du3fbQTER5hBb @Seller_1Kg0WJXd17sKM

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Safe-T Team: Judge, Jury & Seller Executioner
by Seller_vSpu4vllPmPXj

Well, brace yourself — because what I'm about to share might just make you believe that Amazon’s delivery team moonlights as a magic act. Now you see the product... now you don’t!

But the real illusion? That’s performed by the Safe-T team — who, in an Oscar-worthy performance, make seller accountability disappear and pull off a cover-up with the finesse of a courtroom drama villain.

Let’s break it down:

A package that never even reaches the seller's city (yes, miles away!) is somehow marked "undeliverable – seller not available."

An OTP magically appears for a return that was never attempted.

Other returns delivered the same day, by the same person, in the same time slot... but this one item goes poof?

Seller files Safe-T claim with hope in heart and truth in hand.

Safe-T team replies with the modern Amazon mantra:

🧘‍♂️ “Seller was unavailable.”

🧘‍♀️ “We can’t escalate.”

🧘 “Appeal to us, and only us, for we are the beginning and the end.”

Basically, you get to appeal to the same person who denied your claim, like pleading your case to a wall — a very smug wall. 🙃

No explanation. No accountability. Just a pattern of shielding the delivery team like it’s a national security operation. I’m half expecting them to hand out medals next for "valiant acts of parcel vanishing."

Real Examples from our account

🔹 Order ID: 406-9335963-3181111

Safe-T Claim: 84234-89595-6002024

Tracking:

🕒 Sun, Apr 27, 2025 – 11:33 PM IST – Hyderabad: Returning to seller

🌍 Reality check: The product never even reached Ghaziabad, but magically marked undeliverable due to "seller unavailability." Denied. Of course.

🔹 Order ID: 405-0706196-6319501

Safe-T Claim: 40787-70502-9329551

Tracking:

🕒 May 17, 2025 – 7:05 PM – Delhi: Package is undeliverable and being returned to sender

🌍 Again, never reached seller’s city. Still denied with the same robotic chant: Seller wasn’t available.

Is it just me, or are we watching a well-organized heist — but the vault is our inventory and Amazon’s pretending not to see the getaway van?

So here's a shoutout to the Safe-T team: We salute your dedication to protecting the delivery crew at all costs — especially the seller's. 🙃👏

Who's next?

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account health support
by Seller_1FcFSO3SgS4qJ

I have submitted multiple times for FAM CARE brand approval and every time rejected what is the solution.

they are not seen my authorisation letter and etc..

why rejected ? I am not able to start my business since last 2.5 months.

who is taken care of seller person from amazon to do help for sell on amazon seller portal.

First they saying send for GTIN approval, then they saying send for brand approval, then they saying brand authorisation letter, then they saying show me all original photos with in your hand.

after all things they are not interested to activate my product any how condition if I am ready to give all the necessary documents.

I have registered business name, I took GST and filling every month GST return, I have submitted all my legal evidence to amazon, I activated my account after completing all the process but the employees of amazon are without helping and without understanding the problem, only sending rejection rejection and rejection.

why they are not interested in us.

why they are not giving time to us.

why they are not listing us.

we are very genuine and wanted to do business.

always time wasting, waited for brand approval for 30 days, then waited for GTIN approval for 30 days, then rejected for brand approval. why?

if a manufacture are ready to given any written evidence to me and I can give it to you. why amazon manager and employees are not interested to make a way.

Please do the needful.

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Safe-t claim Limit exceeded
by Seller_BgcHAcAwMPORj

Hello fellow sellers and Amazon team, Recently, my two SAFE-T claims were denied with the reason.

"You have exceeded the acceptable limit of filing SAFE-T claims."

When I appealed and asked for clarification on:

1. What is the actual limit for SAFE-T claims?

2. What is the criteria Amazon uses to decide this?

3. How many claims are considered acceptable and over what time period?

Amazon’s response did not provide any concrete answer to these questions. As a seller, I believe it’s important to understand the rules clearly in order to comply with them properly.

We are not abusing the system — we are only claiming for genuine issues based on Amazon's policies. But without clear communication on the threshold or criteria, it becomes extremely difficult to operate transparently.

I am requesting the Amazon team or experienced sellers here to please shed some light on:

Has anyone else faced this issue?

1. Is there an official document or threshold limit that outlines how many SAFE-T claims are allowed?

2. Transparency in these matters is critical. I hope Amazon can help clarify this for all sellers here.

Thanks

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I’m writing this post with a heavy heart and growing frustration.

For over five months, we have been facing a massive wave of fake orders placed using Amazon Business Accounts with Cash on Delivery.

Initially, we thought this was a technical glitch or some isolated fraud. But no, this is now a full-blown scam, and what's worse? Amazon is doing NOTHING.

We receive 12–18 fake orders every single day. That’s not a typo. Every. Single. Day.

These orders are placed using random business names, often taken from directories like Justdial or Google.

Buyer names? “Ramesh,” “Tatiyana,” “Kriti Sanon,” “Jai Shree Ram,” "Hello", "Banana", even abusive words.

Some orders get cancelled before delivery.

Others get delivere to innocent businesses, where staff unknowingly accept and pay for them.

Then the actual business owner finds out, and WE get the call, demanding explanations.

We're losing lakhs of rupees, wasting time, inventory, shipping, and mental peace.

We've escalated the issue all the way up to top Amazon leadership, including writing to Mr. Amit Agarwal.

The response? "Thank you for your patience. Case closed."

This isn't just a scam on us. It’s a scam on the platform, on customers, and on trust.

And the silence from Amazon? Honestly, it’s depressing.

We are doing Amazon's job tracking orders, speaking to customers, explaining scams.

All we ask for is transparency, accountability, and a real fix.

Instead, we get canned responses and no action.

Fellow sellers, if you are facing this too, speak up.

If we don’t raise our voices now, tomorrow it will be your turn.

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Generate Product id
by Seller_fcPdL9oJgsfLQ
Amazon replied

I am a new seller on amazon , i have an issue to create listing , i want generate product id for my product.

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i want listing support
by Seller_vwIVXteirlbFR
Amazon replied

Hello,

i want listing support but my register number is not working to get the call , so how can i contact to amazon helpdesk for this paid support

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I am trying to add variation for my product. Once I add my variation and enter a price it shows an error saying "

Tried with multiple formats, nothing works

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